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DraftKings Exceeds Expectations as Revenue Soars 88% YOY

DraftKings Surpasses Expectations With Notable Q2 Growth Image

DraftKings achieved profitability for the first time since going public during the height of the COVID-19 pandemic. This popular sportsbook operator reported an impressive $874.9 million in revenue. Compared to the same period last year, the company marks an 87.7% increase.

In the words of DraftKing’s Jason Robins, CEO and Co-Founder, the results are “outstanding” as various segments have ended in the positive.

From Skepticism to Success

After so many operation losses, DraftKings has set a trajectory to success. The company recorded an adjusted EBITDA of $73 million during Q2 2023, improving from the negative -$118.1 million seen in Q2 2022. These impressive figures show strong growth and promise high future potential for DraftKings.

A lot of experts seem skeptical about DraftKings’ success. Still, the brand’s EBITDA saw the first positive results since the company’s launch.

As for the quarterly revenue, the numbers are equally positive. The Q2 2023 revenue of $847.9 million stands strong compared to the $466.2 million reported in Q2 2022. In 2021 and 2020, the figures were even lower at respective $297.6 million and $75 million. These reports show that DraftKing’s Q2 revenue increased by 1,030% in three years.

While the revenues went up, the operational losses went down.

In Q2 2023, DraftKings reported losses under $70 million ($69 million). This number is surprisingly low compared to the $308.9 million and $321.6 million seen in Q2 of 2022 and 2021, respectively. It’s even better than the relatively reasonable losses of $153.1 million posted in Q2 2020. The year-over-year operational loss decrease between Q2 2023 and Q2 2022 is excellent at 77.33%.

Per the reports and analysis, the main points of the company’s great success include:

  • Healthy customer retention and engagement.
  • Increased customer acquisition.
  • Innovative product development.
  • Improved promotional intensity.

Strategic planning and financial discipline also contributed to the positive profitability of Q2. DraftKings is now aligned with competitors like BetMGM, Caesars, and Rush Street Interactive.

Its financial reports show that this company is a serious player in the US casino and sportsbook industry. Investors can expect further growth and success.

Stable Growth in Customer Retention

Solid customer retention strategies typically drive revenue growth. DraftKings has managed to improve its game when it comes to this segment.

Its Monthly Unique Payers (MUPs) surged to 2.1 million! If we compare these results with the ones of the same period last year, we can notice a remarkable 44% increase. In the company’s Q2 2022 report, the MUPs segment showed 1.5 million units. Another notable improvement of 33% was seen in the average revenue per MUP. This figure in Q2 2023 reached $137.

Let’s not forget the expansion into new jurisdictions. Currently, DraftKings’ mobile sports betting operates in 21 states. According to its managers, the plan is to expand its online sports betting operations. They should be available in Kentucky, North Carolina, Vermont, and Puerto Rico by the end of 2023.

The CFO, Jason Park, shared positive expectations of the company’s growth trajectory. In his statement, he mentioned that the focus was on acquiring new customers efficiently. At the same time, he explained, they had a solid strategy to retain and monetize their existing players.

Their methods included rapid product innovation, fewer promotions, and a higher hold from a better bet mix. Park was incredibly excited to share the news about additional product features as the US entered the new football season.

Q2 Success Increases Expectations for the Rest of the Year

The amazing Q2 performance created high expectations for the rest of 2023. DraftKings is confident that the same success can be expected in Q4 of 2023 and the next year as well.

The company expects a growth revenue of 54% to 58%. In terms of money, the previously forecast revenue of $3.135 billion to $3.235 billion is now bumped to $3.46 billion to $3.54 billion. The adjusted EBITDA loss estimate has also improved from $190.0 million to $220.0 million. The previous guidance was $290.0 million to $340.0 million.

DraftKings is determined to continue its growth trajectory.

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About the author


Milena Petrovska


With years of experience in the gambling industry, Milena is knowledgeable in the field of the casino world. She is responsible for most of the content that is written on AllOnlineCasinosList and her main goal is to provide casino players with the best information and recommendations to help users enhance their experience.

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